E-commerce Blog

An Analytical Approach to Online Retail
The e-commerce landscape in Australia is changing at a rapid pace, arguably more quickly than any other and its not going to be as straight forward as it has been to date. Large bricks and mortar stores that have shied away from online retailing in recent years are now entering the space better equipped with knowledge and experience learned from global competitors who have tried, tested and finely tuned their online offerings. With search still dominating the online marketing space, supply and demand dictates that it’s going to become i... continue reading
Neto - Changes
Thank you for your continued support of Neto. It is a very exciting time in the online space and the team at Neto are in the process of taking our Neto offering to the next level. As you are aware, we have been developing the Neto Suite of online products for the past five years. Our development team is continuing to refine our various integrations to third party products and we are about to release a new integration with Ebay and Saasu in the coming weeks. In addition to these product developments we have seen significant growth in the online space and a strong increase in demand for our services. To this end... continue reading
Dropshipping 101
Drop shipping is a supply chain management technique in which the retailer does not keep goods in stock, but instead transfers customer orders and shipment details to wholesalers or suppliers, who then ship the goods directly to the customer on the retailers behalf. The retailers make their profit on the difference between the wholesale and retail price. Already highly advanced and successful in the US (you only need to look at Amazon.com) , drop shipping is now becoming increasingly popular in Australia. Whether its a means to populating an already established product range with a few more lines or a way to you manage your entire inventory, dropshipping is something every online store owner should investigate. Having said this though, running a drop ship business model is not easy if you do not have 3 things: Tech savy suppliers who understand and practice drop shipping An e-commerce platform that seam... continue reading
Exciting News For Email Marketers :)
Next month Neto will be launching its integrated email marketing platform. This platform will allow users to create and send email newsletters to subscribed users with ease, speed and creativity directly from within the Neto control panel. As well as having all the features of other leading email marketing solutions and integrating directly with your Neto customer database the Neto Email Campaign Manager will offer the following key features: ... continue reading
301 Redirects and Neto
A 301 redirect is a method of telling web browsers and search engines that a web page or site has been permanently moved to a new location. Usually a 301 redirect includes the address to which the resource has been moved. Web browsers will typically follow 301 redirects to the new location automatically, without the need for user action. A 301 redirect should be used whenever a website is moved to a new domain name (URL) so that search engines will quickly change their indeces and, in theory, preserve the search engine rankings that the site had at the previous domain. It is extremely important that the shopping cart software you choose has the ability to quickly and easily set-up 301 re-directs so that when you move your current website over you lessen the chance of losing positive search engine rankings. With the ... continue reading
New Neto Website
In keeping with the times we have launched a new website. Built using the Neto E-commerce Suite our new site allows customers to pay their invoices online, change their hosting plan on the fly and more....... continue reading