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Why lifetime value matters for ecommerce stores

Why lifetime value matters for ecommerce stores

One of the most important metrics for ecommerce stores to analyse can also be the most challenging to measure. Lifetime value, or LTV, can have a major impact on the future success of your ecommerce business. By measuring LTV, you can allocate resources to the right channels and audienc... read more →

What is Google Shopping?

What is Google Shopping?

Can you believe it’s been 20 years since Google first appeared in our online world? It’s actually hard to imagine a day without Google now. We’re at school with our kids via Google Classroom, we’re being told where to go (literally) through the Google Maps app and of course, there’s an answer to ... read more →

Gritty Pretty Launches New Site That Grows Revenue with Neto Partner, Toolbox Designs

Gritty Pretty Launches New Site That Grows Revenue with Neto Partner, Toolbox Designs

Australian beauty blog Gritty Pretty is beauty, minus the bullsh*t. With a hundred thousand unique visitors reading the blog every month, Eleanor Pendleton, Australian multi-award winning style influencer and editor of Gritty Pretty, sa... read more →

5 easy ways to optimise your product pages for higher conversions

5 easy ways to optimise your product pages for higher conversions

If you run an ecommerce website in 2018, it's essential that you optimise every element of your online store. Not just your homepage, email opt-in or meta-descriptions, but – most essentially – your product pages. Sellers must get this right to get in the game and remain competitive. ... read more →

27 ecommerce metrics you should be tracking (and how often)

27 ecommerce metrics you should be tracking (and how often)

Do you know what is making your online store a success? Which of your strategies is working best to increase sales and revenue? Understanding the underlying aspects of your ecommerce business is essential to ensuring that it continues to grow. Measuring the performance of your business can help y... read more →

eBay, Amazon, or both? We’ve done the research so you don’t have to!

eBay, Amazon, or both? We’ve done the research so you don’t have to!

Your business is up and running, your website is optimized and starting to gain traction and you’re beginning to see real growth in online sales. You’ve even finally managed to get your fulfillment process running smoothly. It’s no longer a matter of if, but when you’ll spread your wings and expa... read more →

3 emails to increase ecommerce abandoned cart recovery in 2018

3 emails to increase ecommerce abandoned cart recovery in 2018

With approximately $4 trillion worth of products abandoned in online shopping carts last year , one thing is clear... read more →

Is technology running or ruining your business? 4 reasons to go all-in-one

Is technology running or ruining your business? 4 reasons to go all-in-one

Technology is meant to make life easier. It’s meant to help us achieve more with less effort. It’s meant to save us money. It’s meant to simplify our business processes and take over the arduous and tedious jobs we’d rather not do, so we have time to think strategically and connect with our custo... read more →

Make Better Decisions With Data: Neto Analytics Studio

Make Better Decisions With Data: Neto Analytics Studio

Big data, dark data, intelligent data, you only have to open the newspaper, your LinkedIn feed or email inbox to see data being heralded as the answer to every business problem. As a retailer, you have oodles of data available to you—your customer and order data, your Google Analytics, social med... read more →

How Technology Helps Edible Blooms Keep Things Fresh

How Technology Helps Edible Blooms Keep Things Fresh

Looking for the Social Media Ready Kit? Get it now. With Valentine’s Day just around the corner the Neto team visited ecommerce award-winning retailer ... read more →

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