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How to kickstart your ecommerce sales

How to kickstart your ecommerce sales

If you’re like most online retailers, you’ve put a lot of time and effort into building a beautiful ecommerce store that your customers will love, and it’s tempting to sit back and admire it. But your work isn’t done yet! If you want to ramp up your sales from the get-go, you’ll need to find ways... read more →

7 SEO strategies for your ecommerce site

7 SEO strategies for your ecommerce site

Your online store is set up and ready to go. You’ve got an attractive site design and helpful product pages, and you’ve promoted your launch through social media and email marketing. Now all you have to do is sit back and enjoy…but you’re still not seeing the traffic you hoped for. What’s going o... read more →

 6 Tips for streamlining your international supply chain

6 Tips for streamlining your international supply chain

Most business owners face a constant struggle to get everything done in the course of their working week, while looking for ways to keep costs low and sales high. Optimising your supply chain is a must for achieving this goal, and it requires careful management of your suppliers or manufacturers.... read more →

Q & A with Xero expert Heather Smith

Q & A with Xero expert Heather Smith

We recently joined the thousands of businesses headed to the Xero Roadshow, an annual exploration of what’s happening in the world of cloud accounting. Much more than just a showcase of Xero’s features, the Roadshow is one of the best ways to learn about the ecosystem. It’s also an oppo... read more →

Online store design tips to help convert visitors into customers

Online store design tips to help convert visitors into customers

Once upon a time, shoppers flocked to ecommerce sites to buy products at lower prices than what they could find in their local store. But times have changed, and modern shoppers aren’t looking for products. They’re looking for experiences. A startling 64% of consumers believe that ... read more →

Q&A on our AWS migration

Q&A on our AWS migration

Sounds like a David Attenborough documentary, doesn’t it? Well, we think it’s even better, and that’s why we’ve worked so hard over the last few months to prepare for it. Starting next week and continuing over the next few months, we’ll be migrating our customers to our new hosting environment: ... read more →

12 Digital marketing strategies to grow your online store (+ 3 bonus tips)

12 Digital marketing strategies to grow your online store (+ 3 bonus tips)

Whether you’ve just opened up shop or you’re expanding your ecommerce empire, one of the biggest ongoing challenges you’ll face is finding a way to increase traffic to your online store. Your high-quality products and ... read more →

Don't be a stranger: keeping in contact with customers

Don't be a stranger: keeping in contact with customers

With loyal customers being worth up to 10 times as much as their first purchase, it pays to keep in touch even after you’ve made the sale. After all, they’re not easy to replace—new customers are in limited supply, significantly less likely to buy, and up to six times more expensive to sell to th... read more →

6 Offline ways to enhance your online customer experience

6 Offline ways to enhance your online customer experience

Despite most shoppers enjoying the convenience of online shopping and delivery services, there’s still a pleasure to wandering around the shopping mall that goes beyond escaping the summer heat. Customers enjoy face-to-face time with your brand ambassadors and products, whether they’re buying or ... read more →

3 Ways to give your online customers that superstar experience

3 Ways to give your online customers that superstar experience

It’s easy to recognise an amazing customer experience when you have one. Maybe you’re a book-lover: it starts as you walk into the bookstore, when the shop assistant greets you with a smile and says all the books on the centre table are half price. You know exactly the book you’re looking for, be... read more →

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